Where AI helps
Copy
Draft ad headlines, email subject lines and body, social captions, and blog posts from a short brief, in your brand’s voice.
Images
Generate ad creative and lifestyle imagery, edit backgrounds, and produce a set of consistent variants for different placements.
Video
Turn product photos and clips into short-form video for social and ads, with captions and music.
Campaign assistance
Suggest audiences, send times, and A/B variants, then summarize results so you can iterate faster.
Keep it on-brand and honest
You are accountable for what you publish. Review AI-generated claims for accuracy, keep the tone consistent with your brand, and check that creative meets the rules of the ad platform you run it on. Treat generated material as a first draft, not a finished campaign.On your platform
Both platforms Smart Send supports offer AI for marketing content. Start with your platform, then apply the review discipline above.Shopify Magic
Shopify’s built-in AI for email campaigns, marketing copy, and creative.
WooCommerce AI marketing
WooCommerce’s guide to AI-powered marketing and the tools to use.